“We appreciate what Preferred Meats does
for us and it’s been a pleasure to have them as part
of our family for 25 years.”
Michael Chiarello
Executive Chef/Owner
Napa Style/
BOTTEGA
Yountville,CA
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Every business venture needs to
generate a profit to succeed. Whether you're a mom and
pop frostie stand or a Michelin starred establishment,
bills need to be paid and families need to be fed. And
that takes money. But what about passion...does
passion have a value?
Ever heard the one about
the difference between a musician and a large
pepperoni pizza? The pizza can feed a family of
four... Though some of today's chefs are far from
starving artists, this analogy still rings true for
many of us. There are plenty of other professions that
where the dollar will come much easier, but ours is a
passion that goes beyond the dollar sign, it comes
from the heart as a form of creativity, expression,
hospitality, and a desire to please. More times than
not the passionate artisan, be it a chef or otherwise,
will be successful because that very passion will
drive their quest for superior quality.
At Preferred
Meats, this is also our philosophy. We are
committed to exceptional quality and service. We work
with smaller farmers that produce premium and often
one-of-a-kind products, all while maintaining breed
specificity and a commitment to humane and sustainable
husbandry. Preferred's CEO and President, Bala
Kironde, raised game birds himself, so we know good
farming practices when we see them. Our sales and
customer service team includes chefs and experienced
professionals who are just as passionate about what
they do, as our chefs are. And we know our passion for
what we do and how we do it has value. Our clients
also recognize the value we provide to their business,
and that's why we have longstanding relationships with
some of the best and most creative chefs in the
industry. One of our executive chef clients said it
best:
"I spend hours
sourcing out seafood trying to get the quality that I
need, that is why I'm so happy to have Preferred Meats
to source out my proteins; it's one stop shopping and
I don't have to worry because whatever I order -- from
pork, to beef, to poultry, to lamb -- I get
exceptional breeding and the best quality
product."
Bottom line: Passion does
have value. If our clients are successful, then we'll
be successful. And so will our farmers and ranchers. A
portion of that success - though we hope ends up in
your wallet -- really starts in the heart. At
Preferred, it truly is our pleasure to serve you!
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Preferred's
team
President/CEO Bala
Kironde
Corporate Chef John
Paul Khoury,CCC
